The mobile app in its various forms, namely enterprise, B2B and B2C, has become a vital cog in the organizational wheel – as a tool of enterprise productivity, as a medium of consumer engagement, and as a facilitator of stakeholder relationships. But even as enterprises embrace mobile app adoption they are grappling with its flip side, which is the multiplicity of operating systems & platforms, device types & form factors.
We believe, based on our experience with clients that this calls for a three-way shift in the enterprise mindset. This whitepaper analyses, these aspects in detail.
